Ocean racing is fundamental to Musto – the world’s leading sailing brand. Its association with this historic test of skill, teamwork and character goes back as far as the third edition of what was then the Whitbread in 1981-82, with winning boat Flyer. Since then, the market-leading sailing clothing brand has supplied sailing clothing and waterproof equipment to race teams in every edition of the race. The company was an official race supplier in 2001-02, 2005-06 and 2014-15, but for the 2017-18 edition, Musto is also a designated race sponsor as well.
Musto has never designed its foul weather gear from behind a desk, and the relationship with the Volvo Ocean Race enables the company to continue working with the very best offshore crews in the world, to develop clothing designed by sailors, for sailors.
The race has always been part of the Musto DNA and, since 1981, it’s been the company’s test track. A 45,000-plus nautical-mile racetrack for 2017-18 provides a laboratory for Musto’s innovation and a true test of its products, which carry huge respect as the kind of high-quality, durable gear needed for an event such as the Volvo Ocean Race.
Musto’s clothing is always in high demand by competing teams who specifically request this authentic British brand of kit to keep their athletes at peak performance throughout the race. Its branded clothing and equipment will be showcased across existing and future sales points and at the Host Cities along the route.